Smart Digital is delighted to have been appointed as the official event TV partner for DSA TV, a broadcast platform which gives exhibitors at Defence Services Asia Exhibition and Conference (DSA) the opportunity to amplify their show presence by using video to engage and communicate with an audience of key decision makers.
The partnership agreement will see a deployment of a network of eye-catching digital screens located in important footfall areas across the event. The screens will broadcast content programming filmed by Smart Digital as part of the DSA TV offering.
DSA TV will bring breaking Show News updates, key industry interviews and daily highlights which capture all of the sights and sounds of the three-day event to screens across the Malaysia International Trade and Exhibition Centre (MITEC) in Kuala Lumpur. DSA TV will also create exclusive airtime packages which are available to no more than 20 exhibitors. These bespoke packages will ensure exhibitor branding, products and services can be seen across the big screen network in each hour of each day of the show.
The 18th edition of DSA will take place at MITEC from May 6-9, 2024. DSA is the biggest and most efficiently organised defence and homeland security show in Asia, showcasing the world’s most advanced technologies, systems, hardware and electronic warfare that the market has to offer. It is hosted, supported and co-organised by the Ministry of Defence and Ministry of Home Affairs.
Smart Digital had a long history of delivering dynamic video projects on behalf of aerospace and defence clients. Our team has worked to create video and broadcast solutions for Dubai Airshow, Farnborough International, MEBAA, Eurosatory and World Defense Show.
Ahead of DSA 2024, DSA TV has been gathering insights and perspectives from defence and security industry exhibitors at DSEI London.