Four days, more than 75 interviews at ICE London

Smart Digital’s team captured more than 75 interviews and created highlights and social media clips at ICE London in February.

The team worked with Clarion Gaming on pre-production, filming and editing editorial and marketing content for the biggest ever edition of the global gaming industry event. ICE London 2024 marked the last time the event was held in the city before its move to Barcelona next year. Smart Digital captured speaker interviews at education programme ICE Vox on the first day, followed by a full schedule of exhibitor interviews, highlights and interviews for ICE TV’s screen network throughout the rest of the event.

With events for 2024 now well into the scheduling stage, we take a look at four trends in video which we’ve seen develop and evolve over the past year. In 2023 Smart Digital worked across more than 45 in-person, virtual events and big screen content networks. The solutions we provided ...

Robin Harrison-Millan, Head of B2B Content, Clarion Gaming

Working with Smart Digital has been an absolute pleasure. They have expertly delivered seamless virtual content experiences and have truly brought our online and in-person events to life with ease. Their combined refocus on both digital and physical delivery has exceeded our expectations and we highly recommend them to anyone ...

Liz Whittingham, Product Operations Director, Informa Markets

“Thanks to you all for helping this, our first ever digital event, to be so successful. Had people popping out of nowhere to say how professional is was and how impressed they’d been. Fantastic stuff!”

Dan Stone, Head of Marketing, ICE North America Digital

We have created FINN very much with the industry in mind. Our aim is to create a ‘one-stop’ digital hub for the aviation community to access insight, analysis and opinion from industry leaders and influencers. Our pedigree as organisers of Farnborough International Airshow and strong links with our parent company ...

Andrew Pearcey, Chief Marketing and Insight Officer Farnborough International Ltd

The quality, volume and fast turnaround of video content delivered a huge increase in traffic to Clarion Gaming’s channels in the period around and after the show, compared with the previous year. We achieved a 53% increase in views and 110% increase in shares.

Dan Stone, Head of Marketing, ICE

We’ve had a fantastic time working with Smart Digital here at Farnborough Airshow for our client Embraer. It’s been a professional, seamless and really fun experience and we can’t wait to work with you guys again soon!

Katy Evans, Marketing Manager, RTH Group

We met Smart Digital and began shooting right away. It was an outstanding experience, the guys are really creative, nice and funny and it’s easy to work with them. The result is amazing, we are very happy and pleased. We had to produce the video in a quick turnaround and ...

João Marcos Massote,Brand Content Manager, Embraer

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